Jugaad Innovation: Reigniting American Ingenuity (Complete)

Jugaad Innovation: Reigniting American Ingenuity (Complete)

NEW YORK, June 8, 2012 — Carlos Ghosn, Navi Radjou and Dr. Simone Ahuja, co-authors of Jugaad Innovation explore how Western companies and societies can accelerate growth by embracing the art of frugal engineering that is being pioneered in emerging economies. (57 min., 30 sec.)

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June 11, 2012
by Tahiat Mahboob